Caley Wilson Co-Founder, Blinder September 21, 2017

The extra effort that the Clarity team put in to fully understand our business made this video a huge success Continue Reading


Benefits of Clarity Explainer Videos

Your video will take advantage of these benefits to force action from your target market.

Compelling Explainer Video Scripts

Compelling Scripts That Sell

Your script will use storytelling principles designed to hold even the shortest of attention spans. We’ll also pack it full of psychological conversion switches to force action – not drop-offs.

Videos Boost Social Engagement

Boost Social Engagement

Social Media feeds are clogged with all sorts of numbing media. A short explainer video will cut the clutter and force viewer attention.

Animated videos improve conversion rates

Skyrocket Conversion Rates

Videos are king at convincing your viewer to take action for any app, product, software, or service. In 90 seconds or less, your video will convert passive viewers into customers.

Explainer videos simplify your brand message

Your Message, Simplified

We dive deep into your business and pick the most enticing aspects to effectively summarise your message in less than 90 seconds.

Videos are like 24/7 salespeople

Your Own 24/7 Salesperson

All Clarity videos are like a digital salesperson that never stops working, armed with the perfect sales pitch that will easily turn skeptics into customers in less than 90 seconds.

Explainer videos make you stand out from the competition

Dominate Your Competition

Your explainer video will showcase your brand and identity, differentiating you from the competition and showing your target market why you are 10x better.

The Nuts and Bolts

Here’s what you’ll get when you buy a Clarity video

Superior video marketing strategists

Fully customised animation styled for YOUR brand

Compelling script based on conversion principles

Engaging voice over

(in any accent or gender)

Creative Storyboard and Illustrations to guarantee client satisfaction

Dedicated project manager available by phone or email

Royalty free background music and sound effects

Two rounds of revisions for each stage

World-class production system

Superior customer service

Full handover assistance

A video partner that you can rely on

The Reel

You’re creating a premium brand and need a premium video. View our work below to get a taste of what we can do for you.

You’re a forward-thinking company but your messaging isn’t crystal clear.

Let’s fix that.

Why Clarity?

Clarity Animations help world-class companies simplify their marketing message through premium explainer videos.

We produce top-tier animation without the price tag.

Other competitors can charge over 10K for a video whereas our videos are less than half that.

We’re one of the few companies out there that focuses on your time, rather than ours.

Every aspect of our production process has been refined to reduce your time investment so that developing an explainer video is a delight, and not a burden.

We continue to help you after the production is complete to make the video a true success.

Handover and implementation is extremely important to us, which is why we provide a free guide on how to get real results for your video.

At Clarity we’re focused on two things: superior customer experience and results-driven video.

Who We’ve Worked With

What They Say

Caley Wilson Co-Founder, Blinder September 21, 2017

Campbell and Clarity Animations helped us refine our thinking and deliver a clear concept. They used skilled and soft hands throughout the video creation process and we were delighted with the final product. It’s delivering results.



How does payment work?

We require a 50% upfront payment and the last 50% after the video is finished and approved by the client. Once we receive the final payment we send the final video in HD format. You can pay via bank transfer or through PayPal (this last option has a 5% fee).

How long is the production process?

A typical explainer video production takes around 6 weeks but each project is unique so this can vary.

Can the process be faster?

Sure! We always cater for specific events; however a shortened timeframe will increase the budget.

How will we communicate?

We’re a company that operates mostly through the internet. We use Basecamp for all projects for written messaging, along with Skype and phone calls as needed.

How do we give feedback?

We deliver scripts in a Google doc – comments can be made easily using the Google interface. Storyboards, Illustrations and Videos are all uploaded to FileStage for accurate feedback down to the exact pixel.

How do I choose the voice-over?

We work with contractors for the voice over so we have a vast library of accents and tones to match your desired sound. We provide samples of each voice over artist for you to review, then you provide your feedback via a short questionnaire.

What’s the cost for an explainer video?

We offer several packages depending on your video length and style requirements. Submit your contact details to receive our pricing right away!

How do I receive the video?

At the start of each project we create and share a Google Drive folder with you. The final version will be uploaded here for you to use.

Who owns the video?

You do, of course! Once the final payment has been completed, we’ll transfer the files to you.

Are we allowed revisions?

Of course! We include two rounds of revisions for each project stage. Very rarely do we need the second round but it’s there as a safety net. If you require more rounds, we will charge extra based on the changes requested.

What about in person meetings?

We’re a digital company and have been since day one. If we’re in the same city we’d love to meet, but our clients are spread around the world and communicate through the internet. Don’t worry, we’re humans too and create strong relationships with all our clients.

Can you help me once the video is complete?

We provide the final video files along with a handover document, which explains what we would do if we were to promote a video ourselves. This document details how to use it on Social media platforms, how to embed your video in email signatures etc.

Of course if you need assistance with any of that just let us know and we’d be happy to help.

If you’re looking for marketing help for video promotion, let us know and we can put you in touch with one of our trusted partners.

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